Sustainable tourism is a crucial approach to promoting environmentally and socially responsible travel. Effective hygiene management is central to this, especially in the current era where tourists demand higher standards of hygiene and cleanliness. Utilizing biotechnology to enhance cleaning efficiency while being eco-friendly is the most suitable option.
KEEEN had the opportunity to join the sustainable campaign “Eat – Travel – Sustainability ” by supporting waste management concept, reducing water usage, using natural products, and reducing chemicals. Restaurants like Oishi Group, So Asean have been invited to participate in this project.
The Thai Association for Biotech Industries (ThaiBIO) aims to promote tourism
through biotechnology for effective hygiene management.
This approach not only reduces the use of harmful chemicals but also fosters efficient waste management, reducing long-term environmental impact, which is essential for sustainable tourism. The involvement of Mahidol University’s Faculty of Environment and Resource Studies and Suan Dusit University’s Faculty of Science and Technology (The Environmental Center) as academic advisors, along with certification from the Department of Climate Change and Environment, enhances the credibility and international acceptance of this initiative.
